It is one of the most famous five-star hotels in Rome acquired by Minor Hotels group in 2021. Anantara means ' Never ending journey’.

Edoardo Alaimo was the marketing and communications Manager of this property until 2023 dealing with:

• Marketing strategies;
• General management of the collateral of the hotel, the restaurants and the SPA;
• Partnership with luxury brands;
• Management of photographic services;
• PR, head of press agencies and coordination of national and international journalists;
• Social media management;
• Conception and general management of the Grand Opening event.